MARKET REPORT

November 15, 2019
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At a Glance…

Transition is underway. Shippers have moved to Huron, and are starting the movement to the desert. Salinas will finish with lower volume next week. Yuma is still lagging from previous weather and recent cooler temperatures. Expect some supply shortages into November.

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Quality

Price

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High

Avg

Fair

High

Avg

Low

Bell Peppers

Broccoli

Cauliflower

Celery

Onions

Lettuce

Romaine

Tomatoes - West

Tomatoes - East

Sourcing Update:

Bell Peppers

Full transition to Florida is happening this week. Florida growers are not in peak volume which is causing some shortage in supply. The market is active this week and will remain into next week. Bruising continues to be the most common defect as the pepper is not fully developed with the nice thick walls. Freezing temperatures this weekend will hurt the remaining crop in Georgia.

Broccoli

Lower yields are causing the market to fluctuate. Supply is a problem for some shippers, purpling and mechanical damage are problems with other shippers. Supply is light and demand will remain heavy into the holiday season. Broccoli market will continue to adjust over the next 10 days.

Cauliflower

Shippers have recently skipped a couple days of harvest due to no available product. The supply consumes to be short, with defects of yellowing and bruising present. The market will reman active through next week.

Celery

Holiday push is causing some stress on the market supply. Transition has been tough in the celery commodity. Supply is light out of Santa Maria. Leafy tops continue to be the most common defect. Oxnard is supplying moderate volume at this time and will determine where the market settles. Expect it to be active through the holidays.

Onions

The market continues to be steady with good supply available. Sizing has been an early challenge in some storage bays. Quality remains strong for the early season product. Holiday demand will increase, but supply will remain adequate.

Lettuce

Demand exceeds supply. Shippers are short due the first blocks in the desert not producing any pounds. The stands are weak due to the early planting rains. Epidermal peel, misshapen heads, and light weights are impacting most shippers. Escalated pricing will continue into next week.

Tomatoes

Round tomato market continues to settle as more shippers get into volume from Florida. Roma tomato continues to be very short and pricing is elevated to trigger pricing for most. Some of the last California product in commerce caused problems with shelf life. Florida is the primary growing region moving forward.

Romaine

Romaine market continues to be short. Demand outweighs supply. There is supplemental volume coming in from Mexico with good quality. Yuma is starting slow for most shippers as expected. The pounds per acre are well below averages, and have impacted the supply. Expect movement in pricing to continue through next week.

Apples

Good supply and quality available from both coasts.